Challenges of Launching a New Business

Have you just launched your business?

Are your friends and family constantly asking for FREE services/products?

***Be wary of giving away free services/products***

Here are a few suggestions on what you can do:

Testimonials: In return for services/products your friends and family (F&F) can provide you with a testimonial. When you launch your business, most people do not know you or what you offer. Testimonials lend credibility to your business. Do not overlook this important step when building your business. After your F&F have written a testimonial….<next step>

Visibility: Post testimonial(s) on social media platforms; Facebook, Twitter, Instagram. YouTube….you can negotiate having their testimonial WITH your website, contact information and social media links posted 1x per day for 1 week; 2x per day for 4 days; 1x every other day for 3 weeks…it depends on you. This step will help to increase your visibility. It helps too if you add special offers to this post (not Free..just SPECIAL) to increase visibility and lead generation.

List Building: An introductory email from F&F to 5-10 people with a testimony raving about your services/products with a link to your website, social media links and contact information will help you build your email list.
This is very, very helpful when you are first starting out in your business.

Bartering: Does your F&F have a skillset/occupation that you can barter? For example, if they have a background in digital marketing, can s/he assit with a social media strategy or SEO optimization? Graphic designer? Can s/he assist with your website design? Administrative Assistant? Can s/he assist with streamlining some of your administrative processes or be your Virtual Assistant for a period of negotiated time?

Your time is VALUABLE! Your services are VALUABLE! Your products are VALUABLE! Be wary of friends and family, or anyone that fails to appreciate your value and the valuable things that you do.

Much love and success to you!!!

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Adrian Jefferson Chofor is a Confidence Coach, #1 International Bestselling Author, Motivational Speaker, CEO, owner and founder of Aspire to Inspire Transformational Practice, LLC helping women, teens, and tweens with her programs achieve the level of confidence needed to be fearless and boldly pursue their dreams. Adrian is an experienced and committed accredited personal development coach specializing in confidence building and living authentically.

She has been recognized by organizations such as America SCORES, Kaiser Permanente, Toastmasters International, the New York City Department of Education, and Families in Global Transition. She has been quoted in major media outlets such as ABC, NBC, FOX, and CBS. Her #1 International Bestselling Book, Aspire to Your Greatness! was nominated for the Independent Authors Legacy Award (IALA) Authors in Leadership award. She was featured in the Toastmasters International global campaign ‘Find Your Voice’ and received the Leadership and Communication award.

You deserve to be confident and live fearlessly for free! Find out how with a free call;

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